05 // INBOX · CRITICAL

Active alerts

What is broken right now — grouped by client, ranked by severity

9
OPEN
0
CRITICAL · 4HR SLA
2
HIGH · 24HR SLA
7
MEDIUM
4
RESOLVED · 7D
CLIENT Dk Law
1 ALERT
HIGH
google-ads-report 99× FIRED 2h ago

API ERROR: DK Law — (<_SingleThreadedRendezvous of RPC that terminated with: status = StatusCode.PERMISSION_DENIED details = "The caller does not have permission" debug_error_string = "UNKNOWN:Error received from peer ipv6:%5B2001:4860:4843:400::%5D:443 {grpc_status:7, grpc_message:"The caller does not have permission"}" >, <_SingleThreadedRendezvous of RPC that terminated with: status = StatusCode.PERMISSION_DENIED details = "The caller does not have permission" debug_error_string = "UNKNOWN:Error received from peer ipv6:%5B2001:4860:4843:400::%5D:443 {grpc_status:7, grpc_message:"The caller does not have permission"}" >, errors { error_code { authorization_error: USER_PERMISSION_DENIED } message: "User doesn\'t have permission to access customer. Note: If you\'re accessing a client customer, the manager\'s customer id must be set in the \'login-customer-id\' header. See https://developers.google.com/google-ads/api/docs/concepts/call-structure#cid" } request_id: "BPuIsbppK0_X_OfhMwjYkg" , 'BPuIsbppK0_X_OfhMwjYkg')

FULL MESSAGE

API ERROR: DK Law — (<_SingleThreadedRendezvous of RPC that terminated with: status = StatusCode.PERMISSION_DENIED details = "The caller does not have permission" debug_error_string = "UNKNOWN:Error received from peer ipv6:%5B2001:4860:4843:400::%5D:443 {grpc_status:7, grpc_message:"The caller does not have permission"}" >, <_SingleThreadedRendezvous of RPC that terminated with: status = StatusCode.PERMISSION_DENIED details = "The caller does not have permission" debug_error_string = "UNKNOWN:Error received from peer ipv6:%5B2001:4860:4843:400::%5D:443 {grpc_status:7, grpc_message:"The caller does not have permission"}" >, errors { error_code { authorization_error: USER_PERMISSION_DENIED } message: "User doesn\'t have permission to access customer. Note: If you\'re accessing a client customer, the manager\'s customer id must be set in the \'login-customer-id\' header. See https://developers.google.com/google-ads/api/docs/concepts/call-structure#cid" } request_id: "BPuIsbppK0_X_OfhMwjYkg" , 'BPuIsbppK0_X_OfhMwjYkg')

SUGGESTED ACTIONS
  • Review Dk Law google_ads_report trend over the past 7 days for pattern
  • Check if any recent changes (bids, budgets, targeting) correlate with this alert
METADATA
Client dk-law
Department ppc
Metric google_ads_report
Value 0.0
Threshold 0.0
First seen
CLIENT Nordanyan Law
7 ALERTS
HIGH
conversion_watchdog 62× FIRED 4d ago

reconciler queue: 21 gclid-wait upload(s) stuck >3d (gclid never synced): kyvId6V1kFNCAJ, kyvId6V1kFNCAJ, oyvsZmRmno9WaE, SBb2EaNb1tyzoF, aDzvYLFrxXeAk5

FULL MESSAGE

reconciler queue: 21 gclid-wait upload(s) stuck >3d (gclid never synced): kyvId6V1kFNCAJ, kyvId6V1kFNCAJ, oyvsZmRmno9WaE, SBb2EaNb1tyzoF, aDzvYLFrxXeAk5

SUGGESTED ACTIONS
  • Review Nordanyan Law conversion_watchdog trend over the past 7 days for pattern
  • Check if any recent changes (bids, budgets, targeting) correlate with this alert
METADATA
Client nordanyan
Department conversion-tracking
Metric conversion_watchdog
Value 1.0
Threshold 0.0
First seen
MEDIUM
nordanyan-search-terms 304× FIRED 3h ago

Waste ratio 52.8% — 10 terms spent $4,274 with 0 conversions

FULL MESSAGE

Waste ratio 52.8% — 10 terms spent $4,274 with 0 conversions

SUGGESTED ACTIONS
  • Review Nordanyan Law search_terms trend over the past 7 days for pattern
  • Check if any recent changes (bids, budgets, targeting) correlate with this alert
METADATA
Client nordanyan
Department ppc
Metric search_terms
Value 0.0
Threshold 0.0
First seen
MEDIUM
nordanyan-call-volume 251× FIRED 3h ago

Zero calls during business hours: 11 AM, 2 PM

FULL MESSAGE

Zero calls during business hours: 11 AM, 2 PM

SUGGESTED ACTIONS
  • Review Nordanyan Law call_volume trend over the past 7 days for pattern
  • Check if any recent changes (bids, budgets, targeting) correlate with this alert
METADATA
Client nordanyan
Department ppc
Metric call_volume
Value 0.0
Threshold 0.0
First seen
MEDIUM
google-ads-report 33× FIRED 3d ago

PACING ALERT: Nordanyan Law WTD conversions -33.3% vs same point last week (2 vs 3)

FULL MESSAGE

PACING ALERT: Nordanyan Law WTD conversions -33.3% vs same point last week (2 vs 3)

SUGGESTED ACTIONS
  • Compare Nordanyan Law WTD conversion volume to spend — is CPA rising or traffic dropping?
  • Check Nordanyan Law search term quality and keyword performance for the week
METADATA
Client nordanyan
Department ppc
Metric google_ads_report
Value 0.0
Threshold 0.0
First seen
MEDIUM
facebook-ads-report 32× FIRED 6d ago

SPEND SPIKE: Nordanyan Law spend up 103% WoW ($4,612 -> $9,378)

FULL MESSAGE

SPEND SPIKE: Nordanyan Law spend up 103% WoW ($4,612 -> $9,378)

SUGGESTED ACTIONS
  • Review Nordanyan Law campaign-level spend breakdown — identify which campaign spiked
  • Check if Nordanyan Law bid strategy or budget was recently changed
METADATA
Client nordanyan
Department ppc
Metric facebook_ads
Value 0.0
Threshold 0.0
First seen
MEDIUM
nordanyan-daily 27× FIRED 2d ago

Spend pacing :arrow_down: 56% under (projected $17,581 vs $40,000 budget)

FULL MESSAGE

Spend pacing :arrow_down: 56% under (projected $17,581 vs $40,000 budget)

SUGGESTED ACTIONS
  • Review Nordanyan Law daily budget caps and campaign-level spend limits
  • Check if any Nordanyan Law campaigns were paused or have limited serving
METADATA
Client nordanyan
Department ppc
Metric daily_report
Value 0.0
Threshold 0.0
First seen
MEDIUM
nordanyan-conv-monitor 9× FIRED 4d ago

No conversion uploads detected in window — upload pipeline may be stalled

FULL MESSAGE

No conversion uploads detected in window — upload pipeline may be stalled

SUGGESTED ACTIONS
  • Review Nordanyan Law conv_monitor trend over the past 7 days for pattern
  • Check if any recent changes (bids, budgets, targeting) correlate with this alert
METADATA
Client nordanyan
Department ppc
Metric conv_monitor
Value 0.0
Threshold 0.0
First seen
INFRA · AGENCY Internal systems
1 ALERT
MEDIUM
ai_ops_weekly_digest 20× FIRED 6d ago

AI Ops Weekly Digest — Week of July 27, 2026 ============================================================ COST STATUS: ON TRACK MTD: $662.58 | Projected: $760.74 | Budget: $1,500.00 (51%) 7-day avg: $27.94/day MODEL EFFICIENCY: Opus ratio: 100% | Wasteful sessions: 5 | Est. waste: $151.81 COST ALLOCATION: RGDM (internal): $18,437.94 (28 sessions) SESSION QUALITY: HEALTHY Avg score: 98/100 | Cache hit: 93.5% | Flagged: 0/28 OVERHEAD TREND: STABLE Latest avg input: 14,495,140 tokens/session | WoW: +39.0% | Consecutive growth: 2 weeks RECOMMENDATIONS: 1. [HIGH] Route trivial sessions (<5 min) to Sonnet/Haiku instead of Opus (est. $607.24/mo savings) ALERTS: [MEDIUM] (efficiency) Opus ratio 100% exceeds 25% threshold [MEDIUM] (efficiency) Estimated $151.81 waste from 5 trivial Opus sessions [LOW] (allocator) RGDM (internal) accounts for 100% of AI spend — consider cost optimization OUTCOME TRACKING: [-] Opus Ratio: 100% (was 93%, +7.9% — regressed) [+] Est. Waste: $151.81 (was $152.66, -0.6% — improved) [-] Budget Pacing: 51% (was 48%, +5.0% — regressed) [+] Avg Quality: 98/100 (was 94/100, +4.9% — improved) [+] Cache Hit: 93.5% (was 85.2%, +9.7% — improved) [-] Overhead: 14,495,140 tok (was 10,429,828 tok, +39.0% — regressed) 4-week trends: Budget Pacing: 24% → 20% → 22% → 48% (worsening) Opus Ratio: 100% → 100% → 100% → 93% (improving)

FULL MESSAGE

AI Ops Weekly Digest — Week of July 27, 2026 ============================================================ COST STATUS: ON TRACK MTD: $662.58 | Projected: $760.74 | Budget: $1,500.00 (51%) 7-day avg: $27.94/day MODEL EFFICIENCY: Opus ratio: 100% | Wasteful sessions: 5 | Est. waste: $151.81 COST ALLOCATION: RGDM (internal): $18,437.94 (28 sessions) SESSION QUALITY: HEALTHY Avg score: 98/100 | Cache hit: 93.5% | Flagged: 0/28 OVERHEAD TREND: STABLE Latest avg input: 14,495,140 tokens/session | WoW: +39.0% | Consecutive growth: 2 weeks RECOMMENDATIONS: 1. [HIGH] Route trivial sessions (<5 min) to Sonnet/Haiku instead of Opus (est. $607.24/mo savings) ALERTS: [MEDIUM] (efficiency) Opus ratio 100% exceeds 25% threshold [MEDIUM] (efficiency) Estimated $151.81 waste from 5 trivial Opus sessions [LOW] (allocator) RGDM (internal) accounts for 100% of AI spend — consider cost optimization OUTCOME TRACKING: [-] Opus Ratio: 100% (was 93%, +7.9% — regressed) [+] Est. Waste: $151.81 (was $152.66, -0.6% — improved) [-] Budget Pacing: 51% (was 48%, +5.0% — regressed) [+] Avg Quality: 98/100 (was 94/100, +4.9% — improved) [+] Cache Hit: 93.5% (was 85.2%, +9.7% — improved) [-] Overhead: 14,495,140 tok (was 10,429,828 tok, +39.0% — regressed) 4-week trends: Budget Pacing: 24% → 20% → 22% → 48% (worsening) Opus Ratio: 100% → 100% → 100% → 93% (improving)

SUGGESTED ACTIONS
  • Route trivial sessions (<5 min) to Sonnet/Haiku instead of Opus
METADATA
Client rgdm
Department ai_ops
Metric weekly_digest
Value 1.0
Threshold 0.0
First seen